According to insiders, Mr Breuer then changed his mind and agreed with Dresdner that a full integration would be best.

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Successful marketers keep this in mind and maintain a broad perspective, one that emphasizes the integration of marketing and other essential business processes, rather than a single-minded reliance on any one factor .

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In my mind, that growing number of retailers vendors along with the favorable reception from the integration with Major League Baseball can be argued as the tipping point for Passbook.

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JPMorgan is absorbed with the integration of Bank One and says it is not in the frame of mind to do a large deal (though that hasn't stopped it from buying a big stake in a hedge fund and a London-based corporate broker).

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