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On April 17, it will introduce Microsoft's futuristic computer Surface at some of its stores to help consumers pick out the right mobile phone and accompanying applications.
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Well Microsoft has an even bigger touch-screen computer, the table-sized Surface, and Microsoft Chief Steve Ballmer is determined to make it work.
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The Microsoft Surface, a horizontal touch-screen computer with neither keyboard nor mouse, will go on sale in November.
ECONOMIST: Computer interfaces
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It's obviously no coincidence that Microsoft launched their own tablet computer in 2012, the Surface.
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Microsoft pioneered this market a few years ago with its Surface computer.
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Microsoft's recent release of its own tablet computer, called Surface, already has alienated some of the company's partners.
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Meanwhile, in another part of the forest, Microsoft was launching the first computer it has ever made in the form of its Surface tablet.
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Ms. Reller declined to discuss Microsoft's plans for more homegrown computing devices in addition to two models of its Surface tablet-style computer introduced since October.
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Tablets lack the functionality of a full computer and leave many holes holes that I think a hybrid device like the Microsoft Surface will be able to fill.
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