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Whatever the platform, Facebook is clearly eager to give those seemingly few holdouts from its service an easy way to test the waters -- and possibly save on their messaging rates in the process.
ENGADGET: Facebook Messenger allows sign-ups with just a name and phone number on Android devices
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Now Facebook is essentially creating a separate registration process focused on messaging.
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From the outside looking in, it may seem like a slow process but truth be told, messaging slowly unfolds as ideas are pushed into the spotlight and examined.
FORBES: For Startups, Messaging Takes Time, Patience
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Here are the major steps in a process to develop more customer-focused messaging in two weeks.
FORBES: Customer-Centric Messaging Just in Time for Sales Kick Off
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In an ideal world, messaging would happen in a flash but the real-world process it much more measured and methodical.
FORBES: For Startups, Messaging Takes Time, Patience
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But do they honestly think that through some miraculous process of transference, the consumer will figure out who was responsible for the messaging?
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