Jimmy Carter, whose 1976 campaign revolved around the basic promise that you could trust him, perfected this message and style of campaigning.
Some examples included "I will make a handmade greetings card for your loved one" and "I will record a video message in the style of Robert De Niro".
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The insights of Wanniski also cast light on fatal flaws in the campaign message and leadership style of Governor Romney that I believe practically ensure his defeat.
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The guys are being who they are, the brand is being itself, both in style and message, and the piece helps to underscore what makes the Best Buy brand different in a way people care about.
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While all three candidates have worked to generate support and excitement on campuses, the Obama campaign is committing a lot of time and energy on trying to pull out college students across the state, hoping its candidate's inspirational style and message of hope resonates with young voters.
But they changed their text style when sending a message to women, writing longer and more substantial messages.
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If you want to be effective, your style must complement and extend your message.
His message is inclusive rather than patronising, his style coaxing not hectoring.
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When workplace criticism triggered tears, 46% of women were bothered by the content of the message and 19% were bothered by the style in which it was communicated.
You tell me the style of music you want and the message you want to convey.
In his new 'big tent' style Mr Livingstone has already taken his message to the Lib Dem and Labour conferences and has pledged to make the same trip every year.
Seen in that context, the Robinson strategy could be seen as a Dad's Army-style "don't panic" message to his own grassroots, making it clear to Protestants that, even if the demographic gap is closing, there's no reason to assume Northern Ireland's status within the UK is under threat.
It will become a display object, removed from reality, its terrible message tamed and transformed -- just another museum-style, climate controlled, artifact.
She particularly liked the mixed-media message that might be the next generation of Mondrian-style colorblocking: Instead of chunks of primary colors, a dress or coat might be patchworks of pony hair, snake skin, leather or ostrich feathers, she explained.
Since taking on the role, he has focused on a message of helping the poor and needy and demonstrated a simple, humble personal style.
The game is designed to be very social, with a Facebook-style stream of activity of your friends, the ability to instant message friends, status updates, in-game messages and forums.
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It is the sort of easily understood message that has increased Mr Farage's profile - as has his Boris Johnson-esque political maverick style, such as recently laughing off David Cameron's jibe that UKIP had some pretty odd people in it.
And by putting teenage heartthrobs The Wanted on an open-top, Fresian-style bus in central London, you can get 23, 000 young women screaming for the milk message.
On most Wednesday nights for the last seven years, hundreds of cyclists have joined in the Ciclopaseo ride, a Critical Mass-style pedal through the city streets that is about the fun of riding and also stands as a political message about cycling rights in the city.
With this weak, tepid brew of message movie and family drama, the sensei moves further away than ever from his trademark imagistic energy toward the contemplative style of previous Japanese masters. (Even the title recalls Ozu.) In this tri-generational story, four children vacation with their grandmother (Sachiko Murase) in the country outside Nagasaki while their parents visit a granduncle and his half-American son (Richard Gere) in Hawaii.
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