Both companies have long enjoyed near-monopolies in their respective industries that are now threatened by shifts in media consumption patterns enabled by the internet.

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Now media consumption patterns are rapidly shifting to encompass a broader cross section of the population due to the ubiquity of digital content on-demand.

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According to the media, the well-dressed woman this spring will be wearing bold patterns in stripes, checks, polka dots and animal prints.

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Paula has continued her historically evidenced patterns of humility, respect (etc.) by refusing media interviews that would easily clear her from false claims.

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Public concern is so great, media coverage so voluminous, the response from politicians so easily misinterpreted, and the fact patterns so detailed, that it would be immensely challenging for any industry to dig out from the weeds and identify a few fundamental themes to guide a strategy going forward.

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These patterns have consequences for public opinion, which tends to take its cues from the media.

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