So in 2002 McNitt flew to Los Angeles, grabbed a phone book and started canvassing fish stalls.

FORBES: Lucky Catch

Steven McNitt, Schafer's head of sales, figured the natural arena for the fish would be in Asian markets.

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McNitt recently returned from China, where he met with fish buyers.

FORBES: Lucky Catch

Baseball, which likes grass, and women's field hockey, which prefers old AstroTurf for faster play, are still resisting FieldTurf, says Andrew McNitt, a turf specialist at Pennsylvania State University.

ECONOMIST: Monitor

"That account is still with us, " McNitt beams.

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