But now, to maintain a good user experience and pull maximum ad dollars, Twitter is turning its back on third-party ads.

FORBES: Twitter Bans Third-Party Ads

Baxter, the sixth seed, cruised into a 2-0 lead before Jenkins began to hit a number of maximum 180s that helped him pull the scores back to 2-2.

BBC: SPORT | Other Sport | Darts | Taylor and Lloyd into last eight

Although its name suggests there might be considerable overlap with the Catapult centre, the former's remit is much more geared to exploiting "today's technology" to the maximum, while the latter will try to pull "tomorrow's technology" more to the near-term.

BBC: Plan to 'Catapult' UK space tech