Within days, once it had been established that tainted Tylenol caused the deaths, Burke issued a massive product recall of more than 31 million bottles, and decided not to put the product back on the shelves until new, tamper-resistant packaging could be devised.
Indoor air pollution (IAP) is an excellent example: A massive global problem and the second-largest driver of global warming, IAP causes over 3.5 million needless deaths each year, mainly in the developing world, and has a disproportionate impact on women and children.