In Coca-Cola's case, hackers masqueraded as Coca-Cola's chief executive, sending an email to Paul Etchells, Coca-Cola's deputy president for the Pacific region.
Groups of masqueraded dancers, actors, singers and instrumentalists delight crowds with theatrical and musical performances based on historical as well as current events.
Bigotry and hate toward Jews on the Arab side has masqueraded as religious edict, and then morphed into the sheer evil of indiscriminate suicide bombings.
Davenport, known as "Fast Eddie", set up Gresham Ltd in 2005 which masqueraded as a respectable business with 50 years of experience sourcing huge commercial loans.
Mr Jacobs was a Metropolitan Police officer who masqueraded as a truck driver from Northampton when he infiltrated a small group of activists in Cardiff until 2009.