We indicated that we believed a manager-of-managers must contribute more than marketing and performance monitoring.
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Marketing plus performance monitoring?
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Face cleaners, pricey moisturizers and dental care products all also command more for the label and marketing than for performance.
Andy Gibson is a performance marketing analyst at gyro Cincinnati.
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Powered by customer-driven brands and data-driven insights, CMOs can now combine the art and science of marketing into better performance and greater accountability than ever before.
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So, how do you communicate the impact marketing has on sales performance?
In the case of Alex Rodriguez, issues have already developed with deferred compensation, legitimacy of performance, marketing agreements based on home run milestones, signing bonuses and compensation in the latter years of the contract.
Callan has 200 money managers eagerly buying seats at seminars and paying for performance data and marketing advice.
Maritz now includes companies that provide marketing research, travel, and performance-improvement services to corporate clients.
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Reports suggested that Ronaldinho's negotiating team were ultimately unimpressed by a financial package from City that was heavily weighted with clauses relating to performance, success and marketing.
Filter out the marketing noise and focus on its superb performance as a reliable point-and-shoot and now you've got a winner.
Intel faces some marketing challenges in getting consumers jazzed up about performance per watt.
As more pan-European indices become available, some mediocre fund managers may compare their funds with the least challenging benchmark in order to beautify their performance, leaving clients in a marketing haze.
As marketing manager of Makino, I drive our marketing programs to exhibit the same precision and high performance that our machine-tool centers deliver to our customers.
The truth is that strong performance is only one pillar of an effective marketing strategy.
That's a complex job, involving regional pricing, marketing and advertising decisions, and Coke's recent performance has been spotty.
Ms. Lerman said the new class is intended to address marketing metrics related to in-store and online brand performance.
International Speedway Corporation (ISC) has proven how data-driven integrated marketing management (IMM) can increase ROI by improving performance across multiple business functions.
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The marketing talk, however, was soon undermined by his performance.
"Cisco's Linksys products set the standard for great home networking experiences with their ease of use and outstanding performance, " said Scott Kabat, director of marketing, Cisco Home Networking business unit.
That means building in-house talent through applied learning programs as well as clear career tracks linked to performance on delivering excellent customer experience, both within marketing and throughout the organization.
Search Engine Marketing (SEM) campaigns highlight corporate successes related to both economic performance and social commitment.
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Brands and retailers receive detailed performance reports to better measure the effectiveness of advertising and marketing programs.
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Other subjects include international business, which examines strategic international planning and implementation, as well as international marketing and how a political climate can affect a company's performance.
"The buyer will be getting Maserati performance for a Volkswagen price, " says David Smith, marketing director at Pelco , the biggest domestic security camera maker with 10% of the global market.
"With this release, NVIDIA has managed to increase the overall gaming performance under Linux, " said Doug Lombardi, vice president of marketing at Valve.
With this data in your hip pocket, you can not only demonstrate performance gains across search but can also profoundly impact every facet of marketing communications!
Regulators allow the game of advertising past performance with cautionary footnotes to go on, as well as other marketing schemes, despite the countless lives that are ruined annually, because they perceive their mandate to involve a balancing of the interests of the financial institutions against those of investors.
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"Super Cruise has the potential to improve driver performance and enjoyment, " said Don Butler, vice president of Cadillac marketing.
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"These latest Nikon COOLPIX digital cameras reflect hallmarks of the COOLPIX line: performance, design and innovation, " said Bill Giordano, general manager marketing, COOLPIX for Nikon Inc.
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