"I felt like Rocky was about to get in nine rounds with the Russian, " said Aaron Decker, 20 years old, a marketing major at the University of West Georgia.
For example, as the vice president of marketing for a major cable television operator, my marketing plan relied on our engineering division making major upgrades to our cable systems.
The best way to understand and properly frame the B2B vs B2C marketing conversation is through the lens of the major accountabilities marketing organizations have.
So why are expectations so low for a film that Disney has given a major marketing push?
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Yelena Bosovik is currently a marketing and management major at Drury University and the editor in chief of the Drury Mirror.
Tougher to quantify are the botched growth strategies, new product launches or major marketing initiatives that come with a struggling new leader.
"It's a major marketing expense, a multimillion-dollar event, " Ms. Bush says.
The Swatch Group brand, Omega, is the official timekeeper for the Olympics, which meant that the company had major marketing expenses during the 2012 London Summer Olympic Games.
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Still, Oedo is stepping up efforts to boost revenue from Chinese tourism, sending marketing officers to major Chinese cities and stuffing its gift shops with items popular with Chinese tourists.
The students working for no pay in the spring and fall, though one will be a salaried intern this summer are taking over the brand completely to create Yoo-hoo's first major marketing push in more than four years.
The head of marketing finance at a major Financial Service company told me that every year they run their marketing optimization model and it tells them that they overspend on TV, and under spend in print.
Tops among the eight announcements the company will make about its Marketing Cloud, which is what it calls its online collection of five major ad and marketing products such as social, analytics, and targeting, is a new touch-enabled user interface.
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There, a programme called Factor helps acts with everything from the cost of fuel for a tour van to major international marketing campaigns.
The marketing firm controls most major soccer promotional rights in the United States, including World Cup TV rights, tournaments like the Gold Cup, and the U.S. Soccer Federation.
The album sold more than half a million copies, thanks to the band's hip cachet, the marketing strength of their major label, Interscope Records, and the song "Maps" a gorgeous near-ballad with a video that became a hit on MTV2.
It is no secret that college football has become a major driver of alumni support, major fund-raising, university marketing and revenue generation at almost all of the major schools and at many of the mid-level and smaller colleges.
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Gannett is a major media and marketing company involved in digital, mobile, broadcast and print media.
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Unsolicited mobile marketing grew to be a major problem in recent years, causing the Indian government to step in on behalf of the consumer.
"People not only expect their gadgets to contain Wi-Fi, they also expect they will work seamlessly in available hot spots, " says Dan Lowden, vice president of business development and marketing for Wayport, a major wi-fi provider.
My three mastermind groups are a major element of my marketing presence and business growth.
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This time around, Sega is flexing its marketing muscle by striking partnerships with major carriers and phone maker Samsung.
In recent years, Hollywood studios have focused increasingly on major blockbusters with enormous marketing budgets, leaving less room for mid-budget dramas.
Alas, having a major part of your marketing follow-through break down is, to say the least, not going to help attract new church members.
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Congress has legislated goals for replacing manned military aircraft with unmanned systems, and every major defense contractor is marketing products that contribute to the trend.
The hire came six days after Under Armour launched its first major television and digital marketing campaign in the UK, France, Germany, Austria and Switzerland.
For business students it is imperative that they make the best use of their time at the university, to capitalize on this moment, but not just to stay within the walls of the business school and double major in finance and marketing.
Brandon Gutman: Is the social media channel ready to become a major component of the overall marketing mix?
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The authority said proposals included waterfront improvements, better marketing and using the city as a major conference venue.
Gone are the days when a marketing department could funnel messages through three major broadcast networks and see what stuck.
Lazerow joined the newly created Salesforce Marketing Cloud over the summer in a major acq-hire for Salesforce chief Marc Benioff.
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