Essentially all of the increase comes from an extended online marketing customer base, which grew to 272, 000, up 25.9% from Q3 2009, and 7.1% on a sequential basis.
This becomes more complex as the business expands and suddenly there are infrastructure costs that require a minimum amount of sales, which requires expanding the customer base through marketing and maximizing repeat sales.
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Marketing to the overarching definition of your customer base is a given, as in marketing feminine hygiene to, ah, females.
But people should not be fooled into thinking that Klout is the standard to base a digital marketing campaign on.
With its loyal customer base, numerous marketing channels and international reach, we believe Tesco is the perfect partner to bring WE7's music services to a wider audience.
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Groupon is seen as having high marketing expenses and a large employee base, with more than 11, 000 employees.
As a major integrated oil operator, it carries a huge cyclical element in its earnings and asset base of refining, marketing and chemicals production.
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The numbers are average yearly base salaries for tech marketing managers, and they take into account various tech marketing manger roles--product, associate, technical and senior.
And get the fan base actively engaged in marketing the music.
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The average one will last 22 years before it needs repair, says Wolfgang Fraissinet, president of marketing and sales at Neumann's base in Berlin.
That's per a new report by the job information website Glassdoor.com, which ranked technology employers based on the average annual base pay they give their marketing managers.
For example, an online service provider who is having trouble growing its subscriber base might focus on instrumenting their marketing platforms to figure out what types of marketing is attracting the best customers.
The fan base's self-styled guerrilla marketing is widely considered to have helped Whedon get funding for 2005's "Serenity, " a feature film that draws together some of the loose ends from the series.
"We're very pleased to see PSoC 3 adding value to this innovative yet handy product, which taps into Apple's massive iOS installed base, " said Leon Tan, marketing manager for Cypress's MFi and mobile accessories solutions.
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This glass specialist had no research, manufacturing, or marketing expertise in integrated circuits, and so, no base for competing with those who did.
Thus, companies lack the necessary in-depth insights into their fan base needed to take action and capitalize on the marketing opportunities.
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"AOL already has a huge customer base, and it's a matter of appropriately marketing to that, " says Forrester analyst Maribel Lopez.
"UFC has a deep, passionate fan base, " says Mark-Hans Richer, chief marketing officer for Harley-Davidson, which along with Bud Light is a corporate sponsor.
Failed marketing campaigns and management decisions on real estate strategy resulted in an increasing store base and falling sales.
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It has a low cost base and support from British Airways in key areas such as sales and marketing.
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Unfortunately, growth of consumer base in these markets is limited to population growth and market share gains involve aggressive marketing and advertising, putting strain on operating margins.
It appears that while the user base growth is slowing down, Facebook is focusing on pushing more ads on its platform and marketing their value to advertisers.
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"The idea was to base the gameplay on the original Tamagotchi that everyone knows and loves, " said Shin Ueno, chief marketing officer at Sync Beatz.
We improved the cost base, expanded distribution from 80, 000 outlets to over 133, 000 in six months, optimized marketing investments behind priority brands and ramped up innovations.
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