Dudley MP Ian Austin, who is leading the campaign, said he was aiming for it to be restored for 2015 to mark 50 years since Churchill's death.

BBC: Campaign to restore Dudley's Churchill mural

The BBC's Mark Dummett, in Kabul, says the latest casualties bring the death toll for foreign troops in Afghanistan this year to 15.

BBC: US, UK and French soldiers die in Afghanistan attacks

They also agreed that poorly executed pricing strategies can be the death knell for retailers, and could end up lowering the water mark for the industry as a whole.

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Douglas Davies, of the Centre for Death and Life Studies at Durham University, says even Britons who are not religious want to mark a loved one's passing in a way that reflects that person's values and preferences.

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