Ms Harney recently took delivery of a new report on enterprise strategy by a committee chaired by Eoin O'Driscoll, managing director of Aderra, which argues not only for more emphasis on high-value-added sectors and scientific research but also for greater efforts in marketing and promotion, in which Ireland has been weak.

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Choosing a tool that facilitates natural interaction among individuals instead of the static nature of email is the first step to adding value and driving efficiencies in managing everyday tasks, which should be the main requirement for any solution you choose.

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