For those who want to learn more about the Laffer Curve, these three videos will make you more knowledgeable than 99 percent of people in Washington (not a big achievement, I realize, but the information is still useful).

FORBES: Big-Government Leftists Have Accidental Encounter With Laffer Curve, Learn Nothing

Many times this requires you to make an investment to be more knowledgeable and prepared than those whom you are serving.

FORBES: 4 Reasons Rejection Shouldn't Be Taken Personally

This means they are more knowledgeable than you about what it takes to make them highly available and secure.

FORBES: What are Enterprises Really Doing in the Cloud?