One side benefit, at least for me, is that since the app encourages you to make a judgement about each message, you quickly realize that many of those mailing lists that you have subscribed to (many through incentive or manipulation) are extraneous.

FORBES: Mailbox App Revolutionizes Gmail Productivity, Will Google (Or Apple) Buy It?

And I want to make full disclosure I make quite a bit of money now, so the position that the Republicans have urged will personally benefit me.

WHITEHOUSE: Press Briefing with President Obama and President Clinton