But Novartis, ever the reluctant groom, has decided that it will not make a bid until it gets an engraved invitation from both Aventis and the French government.

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Philanthropy is ingrained in the Tata DNA unlike Ambani who for all his riches has yet to make a noteworthy mark in the area of charity. (He recently ignored an invitation by Bill Gates and Warren Buffet to attend a philanthropy reception in New Delhi, to watch a cricket match).

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Issuing the invitation certainly demonstrates that you're action-oriented and aren't afraid to make an unconventional move.

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His hard work landed Gupta an invitation in 1999 to Arco in Madrid, the sort of contemporary art fair that can make a gallery owner's reputation.

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There does seem to be an option to request an invitation, but the button isn't properly linked, so we weren't able to make our way to the proper form in order to take a closer look.

ENGADGET