With all three vehicles, Arianespace, the company that runs Kourou, will now be able to offer satellite operators a ride for any type of spacecraft to all kinds of orbit - from the low, pole-crossing orbits used by Earth observation missions, to the high, geostationary locations favoured by big telecommunications platforms.

BBC: Vega rocket set for maiden voyage

"Color deficiency is way low on the totem pole of accessibility problems, but when doing the right thing isn't hard, you should at least take that into account, " says Mr. Baio.

WSJ: New Outlook for Colorblindness

Indeed, the window AC is the low man on the appliance totem pole.

WSJ: Ugliness for All

Those jobs disappeared in the last 30 years when young wannabe coaches eschewed the high-school route for the low spot on the college totem pole.

WSJ: College Football: The Revenge of the High-School Coach

Investors should be aware that (despite the often generous payouts) debentures are usually at the low end of the credit totem pole, and payouts may be deferred until the redemption date of the security.

FORBES: Income Funds 101

The low man (or dog) on the totem pole unexpectedly gets his moment of dignity, simple as that.

CNN: Review: 'Babe: Pig in the City' as tasty as the first

And Globalfoundries and its customers have the pole position in high mobility, offering an ultra-low power mobile SoC with a whole ecosystem around it rather than just a processor.

FORBES: Globalfoundries Pirouettes Around The Process Node Problem

The altitude, low temperatures and lack of sunlight (at least during the Antarctic winter) make the atmosphere at the pole ideal for star-gazing.

ECONOMIST: Cosmology