"My countrymen, I love France passionately and have put my whole heart, energy and force into serving her and you, " Chirac said.

NPR: Chirac Leaves Behind a Mixed Legacy

His stated goal may be raising cancer awareness but no-one doubts that he would passionately love to win an eighth Tour.

BBC: Understanding the Tour de France

But in a nation newly exposed to and passionately in love with the idea of choice, that kind of McReligion is falling flat.

CNN: ASIANOW - TIME Asia | China: Inside China's Search for Its Soul

Running through the track as if it were a looped keyboard hook, Morrison's backing vocal provides a nice counterpoint to his showier lead, on which he passionately mourns a love gone wrong.

NPR: Pop and Soul, with a Ghostly Moan

To persist past these moments you have to feel love for the field, you have to feel passionately excited by the prospect of discovering or inventing something new.

FORBES: Robert Greene: How to Become the Master of Any Skill