"The biggest thing in blog search is ego search--my name, the Web sites I love, " says Rafer, who will work for Horowitz, promoting his service to Yahoo!'

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The name is a play on Hirst's original diamond skull artwork, which bears the name For the Love of God.

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"We're excited to work with Netflix and Georgeville Television on this project, and we've wanted to work with Joe Straczynski for years, chiefly due to the fact his name is harder to pronounce than ours, but also because we share a love of genre and all things nerdy, " said Andy and Lana Wachowski.

ENGADGET: Netflix signs up The Matrix, Babylon 5 creators to develop a new sci-fi series: Sense8

Tywin Lannister is marching on the Boy Wolf, as Robb Stark prepares to break his promise in the name of love.

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