Timing the donation a week before the premiere of The Social Network and mere hours before the 26-year-old jumped past Steve Jobs to No. 35 on the Forbes 400 list makes it look like the PR move of the month.
His years of experience and building connections has helped him put together an impressive list of panelists including Matt Bourne (VP of Business PR at Major League Baseball), former NBA athlete Brian Grant, Sports Illustrated Executive Editor Jon Wertheim and Iron Chef Beau Macmillan.