More targeting at a higher CPM should lift linear and digital video revenues alike.

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With the inclusion of access to Comcast's On Demand service, TiVo subscribers will be able to enjoy more content spanning linear television, video-on-demand and over-the-top unlike any other commercially available experience.

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In time for the NBA post season, MLB's regular season, Euro 2012 and the Tennis Grand Slams, customers who receive ESPN's linear networks as part of their Xfinity video subscription can now stream these events and associated coverage live from ESPN, ESPN2, ESPN3 and ESPNU from the convenience of their iPads, iPhones and iPod touch devices, as well as online.

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Before long, he has recorded 1, 600 bite-sized video lessons on everything from long division to linear algebra, from organic chemistry to monetary policy.

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To offset this, the household would need to trade down to a lower subscription video package, at the expense of fewer linear channels.

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Usage of all "non-linear" formats, such as Internet, DVDs, and video on demand, in addition to DVRs, accounts currently for one-third of mass-market TV viewing, but as much as 57% for "early adopters, " those future-defining viewers who have a greater propensity to use leading-edge products and services.

ENGADGET: Research affirms that DVR owners do indeed blaze by commercials