After all, MMORPGs and sports games are inherently social games with non-linear gameplay and are competitive by nature.

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Ultimately we believe that DVRs are going to eventually invalidate non-live linear TV as we know it -- and broadcast TV and its affiliate model along with it.

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With a different hole design, crystal fibres can do the opposite trick as well, spreading the light much more evenly across the width of the fibre and thereby reducing non-linear effects.

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If your portfolio already contains options such as calls and puts which have non-linear return characteristics, the calculations will also be thrown off.

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"In particular, you have to assume how non-linear the response will be and how different the crops of tomorrow will be from the crops of today, " he said.

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As these movements occurred, there was a clear albeit non-linear, top to bottom transfer of power and influence.

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Usage of all "non-linear" formats, such as Internet, DVDs, and video on demand, in addition to DVRs, accounts currently for one-third of mass-market TV viewing, but as much as 57% for "early adopters, " those future-defining viewers who have a greater propensity to use leading-edge products and services.

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However, they could all be using the same software, and for that matter, at the same time, creating a non-linear product on how it creates value in the organization.

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