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For marketers, that event might look like a hook to reach a captive audience, but there is a fine line between appearing empathetic and appearing opportunistic.
FORBES: Free Advice: Don't Peg Marketing Plans To Natural Disasters
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Once upon a time, a local beer distributor could hook up with a stadium concessionaire like Aramark or Levy and get his brand added to the mix.
FORBES: Baseball's Beer Battles
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Opposing reform will leave taxpayers on the hook if a crisis like this ever happens again.
WHITEHOUSE: Weekly Address: Holding Wall Street Accountable
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It feels like an attempt to hook my kids into a proprietary commercial eco-system.
FORBES: Move up http://i.forbesimg.com t Move down
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The southpaw sensation has perfected a short and stunning right-hook counter to the left jab as well as a taser-like left-hand counter.
WSJ: Radio City Fight Night
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There's nothing like adding a Muppet character to a sporting event to hook a young fan for life.
FORBES: Magazine Article
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My father, bent over at the waist the way he was, looked like a crane there to either lift me up with its hook or wreck me with its heavy ball.
NPR: Chapter 1
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She appears in red with twisted and distorted limbs, fingernails that curve into large hook shapes and white hair that appears like a cloud out of head and down her back.
FORBES: Lady Gaga Redefines the Holiday Shopping Experience at a Price
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"Although I love the country as a second home and one that has treated me incredibly well, I would, as a concerned parent first -- and latterly, of a one-year-old daughter who may attend an American elementary school like Sandy Hook in three years' time -- seriously consider deporting myself, " he wrote.
CNN: Social media abuzz over Piers Morgan vs. Alex Jones
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For newbies like you, they are the equivalent of carney sideshows: a lot of hustlers using razzle dazzle to hook in rookies.
FORBES: Stairway to Heaven: How to Get on the Cloud
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The heavy-duty elastic straps hook to a beam and enable users to use their body weight as resistance in movements like single leg jumps.
WSJ: To Stay on Top in Tennis, Time Off Counts
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And it did so, despite the evident discomfort within the institution about being even "one leg" of a programme which to many of them feels like the central bank letting profligate governments and unwise private investors off the hook.
BBC: Will Mario Draghi��s plan be enough?