As we approach price parity with traditional lighting, any remaining barriers for commercial and consumer adoption should continue to diminish, and we believe the rate of adoption will accelerate.

FORBES: LEDs: Lighting The Way To Major Energy Savings

They watch endless TV shows about houses and fancy themselves as interior designers, able to raise the price of their home with a new sofa and artful lighting.

ECONOMIST: Bricks and slaughter

About three years before the economic crisis hit, Wal-Mart began efforts to rejuvenate a tired brand and sagging stock price by quietly cutting distribution costs, cosmetically improving stores with brighter lighting and wider aisles and flexible scheduling of store workers to meet peak shopping hours.

FORBES: Discounters