For while Fortuny always thought of himself as a painter, his fascination with technology led him to patent new techniques for stage lighting, print engraving and photo development.

WSJ: The Rich Pleasures of Pleats | Fortuny | Spanish Institute | By Laura Jacobs

In addition to owning the patent on the seven-bulb, 1200-watt lighting rig he uses to illuminate the sharks, he's developed a photo toning app and is busy helping establish an online photography school.

CNN: These photos put you face-to-face with sharks