The licensor has used that connection to sign deals with other retailers, like Tesco and Zeller's.
As a licensor, Atari extends its brand and franchises into other media, merchandising and publishing categories.
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For the licensor, the high volume of contracts on standard patents can make them solid, steady moneymakers.
RealD Inc. is a leading global licensor of stereoscopic (three-dimensional), or 3D, technologies.
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The case presents an excellent opportunity to review the laws of trademark licensor liability for injuries caused by licensed products.
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It cut deals to become the exclusive photo licensor for the Olympics, Major League Baseball and the National Basketball Association.
The U.S. Minerals Service is investigating and has now been reorganized so that the watchdog agency and the licensor are not the same bureau.
That includes a business-model shift from hardware company to software licensor.
Today his ADV Films, in Houston, is America's leading licensor and distributor of Japanese animation, known as anime (AH-nee-meh), with 400 dvd titles slotted for this year.
Qualcomm is far from a simple intellectual property licensor, however.
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The parties agreed the royalty should be determined based on a hypothetical bargain that would have been struck between a willing licensor and a willing licensee, but they disagreed on whether the royalty should be based on a 1982 bargain or a 2002 bargain.
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