They were heavily influenced by the success of FoxSports, a once unexceptional Web site, after it cut a deal for prominent placement on Microsoft's msn network--and then saw traffic leap from 2.2 million to 10.4 million visitors per month.
Embarking on a six-month or year-long adventure often can mean taking a leap of faith and leaving key responsibilities behind, like arranging for an extended leave of absence or resigning from a job.