That included giveaways, a Reddit AMA, social media chats, bonuses for bulk buys, and a trailer to rival most independent films for production value (an increasingly common tool for large releases).
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It was initially intended as a cost-savings tool by which large corporations could get coverage for operations and liabilities that would have resulted in higher premiums had they sought coverage from traditional insurance companies.
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Google this morning is unveiling a significant new tool for advertisers with large Web sites, which it calls Dynamic Search Ads.
This is a critically important tool in dealing with large ISPs.
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Cloudera specializes in software for Hadoop, an open-source database tool designed to work at very large scales.
Perhaps as important, the Internet is a fund-raising tool that allows candidates to quickly scoop up large amounts of money, if they strike a spark with voters, without having to rely as much on the traditional, time-consuming slog through fund-raising events night after night.
The large robotic arm, which is connected to a laser cutting tool, can be manoeuvred around tight spaces in hazardous environments.
There are numerous stories out already about large companies switching from PC laptops to iPads as the primary tool for field personnel, salespeople and busy executives.
Mindful of its large public debt, Italy refrained from using fiscal policy as an active tool to stimulate the economy, and has managed to keep its budget deficit below the euro-area average (see left-hand chart).
The tool can also be used in the non-sales divisions of large companies, such as HR and recruiting, Lawrence says.
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One could make a case that the comment should never have been seen by the public at large anyway, as it is from an internal chat log from the Campfire collaboration tool used inside Gawker.
He also argued that the RAF offered a "flexible political and military tool", whose use was often less costly in every sense than the large-scale commitment of ground forces.
The programme gives enterprise customers a choice of two levels of support, alongside access to the time-saving administration tool, Landscape, which includes audit, compliance and ongoing management features for large desktop deployments.
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Labour may have given up its attachment to public ownership and controlling large parts of the economy, but its first instinct is still to distrust the market as a policy tool.
The large distribution online promised by crowd funding technology will empower broker dealers to differentiate and use the crowdfunding as a tool for their clients.
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"The FS700 is already accepted worldwide as a high-performance production tool for everything from documentaries to commercials to features, " said Peter Crithary, marketing manager for large sensor technology, Sony Electronics.
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HootSuite even allows ad agencies, content producers and company executives to collaborate inside one tool on native ad campaigns, which can easily run to tens of thousands of dollars daily for large consumer brands.
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