New titles are indexed by analyzing user reviews and metadata, using innovative Natural Language Processing technology.

ENGADGET: Jinni Taste Engine for TV and movies envisioned as a Google TV app

Dubbed MuSIC, the new technology includes natural language processing to scan Twitter and Facebook for customer complaints.

FORBES: America's Most Promising Company Is Redefining Mobile: Meet 3Cinteractive

InsideView uses an aggregation of open source and proprietary technology for search and natural language processing to track social media related to the sales process.

FORBES: JargonSpy

Now what was once was a fun computer-science experiment in natural language processing is becoming a real business for IBM and Wellpoint, which is the exclusive reseller of the technology for now.

FORBES: IBM's Watson Gets Its First Piece Of Business In Healthcare