Lampe, by contrast, acknowledged the company's responsibility to fix the problem but at the same time stood behind the tires.

FORBES: Flats Fixed

Much of Firestone's survival is thanks to its fiercely loyal dealers and to the executive who kept them loyal, John Lampe .

FORBES: Flats Fixed

Lampe says he has communicated with Ford's chief operating officer, Nicholas Scheele.

FORBES: Flats Fixed

Tim Lampe of Lakeshore Realty represented both the buyer and the seller.

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"It was a very honest thing to do, " Lampe gushes.

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Josh Funk and Nelson Lampe in Omaha, Neb.

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When Ford pushed back, blaming Firestone and demanding the company recall 13 million more tires on top of the 6.5 million the two companies had recalled in August 2000, Lampe stunned Wall Street by severing ties with Ford, Firestone's then-biggest customer.

FORBES: Flats Fixed