At the end of June, the Kia group owed a total of 9.5 trillion won.

ECONOMIST: South Korean firms

Hyundai Motor Group's Kia invents a fanciful way that babies are made, blasting in from a baby planet in its "Space babies" ad for the 2014 Sorento crossover.

NPR: SUPER BOWL WATCH: Beyonce, Avocados, Practice

The Hyundai Group in South Korea controls both Hyundai and Kia brands.

FORBES: Hyundai Is Getting To Be A Heavyweight In Super Bowl Advertising

Kia's design boss Peter Schreyer has been named as the new chief designer for the wider Hyundai Motor Group.

BBC: Hyundai and Kia appoint Schreyer to group design role