It is the Board's strongly held view that beginning strategic discussions now would distract our Company and thereby threaten the value of this key franchise.

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The NYSE had a chance to own a key derivatives franchise, the Chicago Board Options Exchange, according to a former exchange executive.

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The video game franchise will be a key part of The Governator, launching after the animated series (which will feature the voice of Larry King), but before the 3D movie.

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One of the key ingredients to the Spider-Man franchise reboot was a new team.

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In this day and age, one of the key marketing elements for an upcoming sequel to an ongoing franchise is to retroactively apologize for the previous film.

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Activision also showcased some other key titles, including Prototype 2 and a new kids game and toy franchise called Skylanders.

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Industry insiders also are watching to see how the Game of Thrones franchise will affect tourism in Northern Ireland, where many of the key scenes were shot.

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Behind the scenes, many of the key creative talent that made WWE 13 have moved over to 2K Sports and are continuing that franchise under a new publisher and banner.

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