Because she writes for the FT, Kellaway was compelled to complain about the lack of memorability of the logos for British banks.

FORBES: Logos Quiz Game Snags Financial Times Editor, Dear Lucy columnist "Became a Slave"

Lucy Kellaway, Financial Times management columnist, said she was "horrified".

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Kellaway had her own inter-generational experiences as well.

FORBES: Logos Quiz Game Snags Financial Times Editor, Dear Lucy columnist "Became a Slave"