The chain is joining competitors racing to expand in the region, including Hilton Worldwide Inc. and Carlson Rezidor Hotel Group, owner of the Radisson Blu brand.

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With Asok joining him soon thereafter, the brothers expanded Royal into a chain of garment stores that did a thriving trade, notably in jeans.

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Soon after joining Apple in 1998 he was in a meeting trying to get its dreadful supply chain in shape.

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Before joining Playboy, Mr. Flanders served as CEO of Freedom Communications, a newspaper chain partly owned by private equity that filed for Chapter 11 bankruptcy a few months after he left in 2009.

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In Britain, the pension funds of Shropshire county council, Sainsbury's, a supermarket chain, and Pearson, part-owner of The Economist, are thinking about joining the trend.

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He made small talk with some of the 18 fighters on the bill before joining the crowd to watch the fights taking place inside an eight-sided ring surrounded by a chain-link fence.

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