Speaking to the BBC News website, Balding revealed she had written to the newspaper's editor JohnWitherow, receiving what she deemed an unsatisfactory reply.
Key players, I'm told, were the Telegraph's Lord Black who is the key fix-it man for the industry, Associated Newspapers' Peter Wright, who is the former editor of the Mail on Sunday, the editor of the Times JohnWitherow and the editor of the FT Lionel Barber.