"It feels like the birth of a new industry, " says John Musser, the 45-year-old veteran of Bell Labs and Electronic Arts who runs Programmableweb.com.

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"It feels like the birth of a new industry, " says John Musser, the 45-year-old veteran of Bell Labs and Electronic Arts (nasdaq: ERTS - news - people ) who runs Programmableweb.com.

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Like Carrig and Bakke, John Sharpless, a University of Wisconsin-Madison history professor, and former state insurance commissioner Jo Musser have moderate leanings.

CNN: By Gregory L. Giroux, CQ Staff Writer