Jenifer and Gary Troxel invoked the Washington law to spend more time with their granddaughters, Isabelle and Natalie.

CNN: The Troxels and some of their grandchildren

The gene therapy experiment was largely funded by Project ALS, an innovative charity founded by ALS-sufferer Jenifer Estess and two of her sisters.

FORBES: Gene Therapy Slows A Killer

The company's president of VIP services, Jenifer Rosero, says the show helped make its clubs, including Hyde and Foxtail, must-visit destinations for plugged-in Angelenos and vacationing 20-somethings.

FORBES: Scrounging For Gold In 'The Hills'