"OLED TV will usher in a whole new era of home entertainment, " said Jay Vandenbree , senior vice president, LG Electronics USA Inc.

ENGADGET: LG's 55-inch OLED television starting at $12K, shipping in March

"Picture quality has always been LG's foremost priority, one that's especially important now as manufacturers scale TVs to meet the trend line pointing toward larger and larger class sizes, " said Jay Vandenbree, senior vice president, LG Electronics USA, and head of LG's U.S. home entertainment business.

ENGADGET: LG's 84-inch 4K TV goes on sale in the US for $19,999, home mortgage optional

"Ultra-definition television will transform the giant-screen viewing experience in the years ahead, and LG is proud to bring this new technology to market so that discerning U.S. consumers can enjoy a fully immersive home theater experience, " said Jay Vandenbree, senior vice president, home entertainment, LG Electronics USA, Inc.

ENGADGET: LG's 84-inch 4K ultra high definition TV goes on sale in the US next month for $19,999