The result is an all-star cast of guest artists on Dark Night, including The Shins' James Mercer (who most recently worked with Danger Mouse on the Broken Bells album), Julian Casablancas of The Strokes and Iggy Pop, each of whom offers his own interpretation of the Danger Mouse and Sparklehorse songs.
The newest prize, announced on Friday morning in San Francisco, is the chance to ride along as a guest during an America's Cup practice run with champion yachtsman James Spithill.
"The likelihood of James Bond having chlamydia is extremely high, " says Dr Sarah Jarvis, a general practitioner and regular guest on the BBC's The One Show.