And prominent entrepreneurs serve on the staff, not just ivory-tower academics, helping students get a feel for what the challenges of the business world are really like.
Other times Holly (known as "Z" to colleagues and friends) is trying to convince skeptical venture capitalists they can deal profitably with a university and its ivory-tower professors.
Furthermore, in America today it is exceedingly rare to find the kind of insular ivory-tower mentality that makes professors in Europe so loth to interact with and keeps them isolated from the realities of their fellow citizens.
Many Malaysians will see you as someone who lives in an ivory tower, hob-nobbing with the hoi-polloi and out of touch with the realities of what is happening in Malaysia.
And therefore it runs against the traditional Genentech narrative, in which a group of altruistic biologists come down from the ivory tower to save the brutes at the New Jersey-based drug giants.
The entire debate over the terminology might look to a marketing practitioner like an Ivory Tower nitpicking but it is an important one because metaphor-based terms rely on our understanding of the underlying concepts to guide our actions.