The company's been trailing Google, its main rival, in the competition for online advertising dollars.
It could also put Wal-Mart ahead of its main rival in China, French retailer Carrefour.
Dow Jones currently has a cooperation agreement with CNBC, which would be its main rival.
Cambridge Display dominates the large-molecule segment, having just acquired its main rival, a British firm called Opsys.
Last year, Samsung became the world's biggest smartphone maker, overtaking Apple, its main rival in the sector.
So were those of its main rival, the Awami National Party (ANP), which is dedicated to Pushtuns.
Is SAP an outlier or a harbinger of things to come for others, and namely its main rival Oracle?
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But the Glasgow-based Sunday Mail, Scotland's biggest weekly, rose less than 4% in the year that its main rival closed.
So Nokia reacted, and did so more quickly than its main rival.
Authorities in the United States, the UK and Australia are investigating whether the 256-year-old auctioneer and its main rival, Christie's International, fixed sale commissions.
It is only a few months since the snap decision was made to create two new companies to compete with CT and its main rival, Unicom.
Neither Microsoft nor Coca-Cola has offered any compelling economic arguments for depriving consumers of the chance to choose easily between their product and its main rival.
While not a perfect comparison, its main rival, Oracle Corp.
But this introduction is just the beginning of a faster cadence of introductions, which, over the next two years, will bring Intel into direct competition with its main rival in the high mobility space: ARM.
The department store can discover that your waistband has expanded an inch or so since last year, the airline knows that you usually fly with its main rival, the restaurant remembers that you drink Pinot Grigio.
In Iraq, where Nouri al-Maliki's Shia grouping actually got fewer seats in the 2010 parliamentary elections than its main rival, he clung to power for months until he was able to out manoeuvre them in coalition negotiations.
Its main rival, Netscape, went on to become a unit of AOL Time Warner (nyse: AOL - news - people ) and though still popular, is mostly consigned to second-place status among Web browsers.
At snap elections in December the PDK emerged as the winner only a few points ahead of its main rival and former coalition partner, the LDK. In February 2011 he formed a new coalition with several small parties.
In the absence of any obvious national issue, or enthusiasm for Mr Singh and his patron, the party's leader, Sonia Gandhi, it trounced its main rival, the Bharatiya Janata Party (BJP), which looked likely to win around 120 seats.
Credit Suisse has had its share of mishaps during the crisis but it was quick to scale down its balance-sheet, has plotted a credible strategy for its investment bank and pulled well ahead of UBS, its main rival in wealth management.
Red Hat and Novell, its main rival, still make money by giving away Linux and charging for support: customers sign up for a subscription that gives them the right to all the updates and someone to call if something goes wrong.
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Even though Iomega won the battle of removable storage--it bought out the assets of its main rival, the bankrupt SyQuest , in late 1998--and its Zip drive is a de facto standard for PCs, Porter says the company made a critical error by selling the drives at a low margin, thinking profits would come from the sale of the disks.
For a start, the new Xbox 360 is launching several months before its main rival, Sony's PlayStation 3, which is expected to appear in Japan next spring and in America only later in the year. (Nintendo's next console, the Revolution, is also due in 2006.) One of the reasons the PlayStation 2 did so well was that it got to market before its rivals, which never caught up.
If Sony does indeed launch the PS4 on Wednesday, it will mean Sony has something of a head start against its main console rival, Xbox.
BBC: Sony cuts PS Vita price in Japan ahead of PlayStation event
Its main red-top rival, the Daily Record, saw Scottish sales down by 7.2% to a daily average of 270, 200.
Its main bricks-and-mortar rival, Xinhua, distributes the other 85% on Dangdang's behalf and grants its online rival space in its storage depots in Shanghai and (soon) in Guangdong province.
In the 1998 World Cup, it was the turn of Nike's main rival to have its failures embarrassingly highlighted: this time, it was " the Curse of Adidas: Even Zidane has joined the flops".
Microsoft is hated chiefly because it represents the opposite model, proprietary software, and because its operating system, Windows, is the main rival to Linux, the best-known open-source software today.
RAI, is vested in the treasury, he now has the power to dictate the financial policies of his main business rival and even to choose its chairman.
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