With each premium phone service sold, Disney doesn't just get kids excited about its new movie--it makes money.
It makes money by selling items players can use in the games, such as avatars and better weapons.
People watch it (this is the second season) and so it makes money.
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It makes money on licensing fees and consulting fees for the contests.
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It's likely to be years before it makes money on this venture.
It employs 80, 000 people and officials plausibly claim that it makes money.
Pledging environmental support is in vogue, especially when it makes money.
Google is the low-margin winner, because it makes money off of services that run on all Android devices, even if the manufacturers of those devices make little.
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Yet DuPont points to the example of its car-paints business: because it makes money by painting cars for car makers, it shares their incentive to sell less paint.
It makes money by selling detailed reports (the basic ones are free), licensing its name to hospitals that do well and offering consulting services to ones that do poorly.
Parr expects Google to sell more hardware that helps consumers get on the Web and stay online longer, because that's where Google displays its ads and that's how it makes money.
Because CIE handles every aspect of the business--booking and promoting talent, producing shows, selling tickets, handling sponsorship and advertising at the venues, even running the food concessions--it makes money at many junctures.
Just as Microsoft can give away its browser because it makes money from the Windows operating system and Office, so Sun can afford to make StarPortal free because it makes so much from selling the powerful servers that host web pages and other data.
It does all those things, but the real driver of its inevitability is that it makes more money for companies that accomplish it.
It also makes money when users switch over to the products and services it recommends.
They have a business to run, and it only makes money when work is getting done.
What makes the paradigm shift inexorable is the fact that it makes more money.
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Not only does it aim to sell niche display advertising across these channels, but it also makes money from lead generation.
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It makes its money by recommending credit cards and other financial services.
However, it still makes money from its portfolio of 1, 155 digital imaging patents which have been licensed to more than 30 companies.
Viacom can afford to, in essence, pay distributors to carry some of its channels because it makes the money back and then some on advertising.
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Thus when Viacom licenses Rugrats toothpaste and Rugrats macaroni cheese, it both makes money and promotes the direct-to-video movie launched last year and the full-blown animation feature due out later this year.
And it actually makes money for the Treasury.
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It probably makes more money from its interests in airline catering (in which it owns 20% of world market), ground handling, maintenance and air cargo than it does from actually flying.
Mr Zuckerman, who also sits on the advisory board of Global Giving, points out that the net makes it easy to give money to worthy projects, but it also makes it easy for scammers to dupe potential donors.
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