But an unexpected lesson of the past ten years is that it enjoys much wider political appeal.

ECONOMIST: Welfare to work

Generally, the heroine and the hero remain monogamous after they meet, regardless of whether it is in Chapter Three or Chapter Ten, however chequered their past, and no matter whether they hate each other at first sight.

ECONOMIST: America rediscovers its heartland

Although McDonnell Douglas's share of the big jet market has halved to 6% (and is only 2% in Europe) in the past ten years, it used to be a significant competitor.

ECONOMIST: Brussels v Boeing

"If your reputation is a nine and you want to be a ten, it's not worth bringing up the past, " he says.

FORBES: Magazine Article

This is because the bulk of investors' capital has flooded in over the past ten years, whereas hedge funds performed best when the industry was smaller than it is now.

ECONOMIST: The success of hedge funds