But the basic point of the FT article still stands: the PPI scandal might be bad for the banks' reputation, and their balance sheets, but itis now putting money in people's pockets at averyuseful time.
Getting involved in social action of some sort is also veryuseful, as it leads people to feel they are doing something on a larger level, Pearlman said.
My testing shows that this signal is this is backward-looking and not veryuseful, but since a large number of people believe it, they act on it resulting in a self-fulfilling prophecy.