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In fact, ZoomCar could, if it grows fast enough and markets cleverly enough, carve an impressive slice of the self-serve car rental space in a country where 300 million live in metropolitan regions.
FORBES: Attacking A $3 Billion Rent-A-Car Market
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But even as overall magazine advertising revenue grows, it's not expanding nearly as fast as U.S. ad spending as a whole.
WSJ: Time spin-off highlights risks facing magazines
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Also in Japan, Subway, which surpassed McDonald's last month as the world's largest fast food chain, does not just serve fresh ingredients, it grows them in its backyard.
BBC: Would you like fries with that Maharaja Mac?
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The channels change faster, although not real fast and the guide is faster, but the typical grid guide is not as fast as we remember it at CES. Plus this list guide grows on you after awhile.
ENGADGET: Review: Series3 TiVo HD