To her and hundreds of millions of others, it feels a lot more familiar, friendly and welcoming even though you know its marketing and someone somewhere is trying to get you to buy.

FORBES: Sponsor The Drunken Photo of Your Best Friend

If this argument about economic growth and stockmarket returns feels faintly familiar, it's because it is.

ECONOMIST: Buttonwood

But it tells a story that feels awfully familiar to those doing feminist work in the maddeningly complex real world.

FORBES: 'Brave' Is Actually Quite Brave: Pixar's Fantastic Feminist Document

In lay terms, that's a far sexier rendering engine, and users of the mobile Maps products will already be familiar with how it feels.

ENGADGET

Groupon seems unlikely to crash anywhere near that hard, if it crashes at all, but its current plight still feels familiar.

FORBES: Is This Groupon's Webvan Moment?

At times, the music feels like it's coming from some alternate yet vaguely familiar world.

WSJ: Fol Chen Reveals Its Faces | By Jim Fusilli

What I was very interested to try to capture for viewers was not just the sight, because actually we are all quite familiar with what it looks like, but what it feels like.

BBC: World News TV

And this week, that territory feels pretty familiar: I hadn't remembered until I saw it again that Duck Soup, made in 1933 at the height of the Great Depression, begins with talk of an economic bailout.

NPR: 'Duck Soup': Take One Fiscal Crisis, Boil Merrily

When the auto identifies a familiar setting and feels confident about its ability to take the reigns, it could let the driver know it's ready to assume control.

ENGADGET

At the top, there's a familiar-looking 8-megapixel camera, flash and loudspeaker setup, Unsurprisingly, it feels pretty similar to Samsung's Greatest Hit of 2012 and that sliver of a profile helped this big-screened smartphone fit our hand -- just about.

ENGADGET: Samsung ATIV S: Hands-on with Samsung's first Windows Phone 8 device (video)