He added that at least two other major lenders were looking at introducing something similar for existing customers.

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In Cardiff Carwyn Jones is having to defend his government for not introducing something that was in his party's manifesto.

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Start a forum for neighborhood improvement to transform the lot for some interesting purpose--a community garden, a playground, a recycling center, introducing something new in your neighborhood, school, or anything else.

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They acknowledge that introducing something new into the lineup of a storied brand often ruffles the feathers of long-time acolytes. (Consumers, after all, abhor change.) But new vehicles are essential to propelling the company forward, they say, and, if done right, ultimately serve only to strengthen brand identity.

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In addition, he suggests introducing competitive bidding into Medicare, something along the lines of what Mitt Romney proposed during the campaign.

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Makers are also introducing their own offline customers to CustomMade if they cannot make something for them.

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"This is clearly something we've been looking at for some time and introducing now, " he said.

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Introducing pay channels would also accustom fans of YouTube to paying for content, something the site is not known for, although it has sold and rented movies and TV shows from major studios since late 2008.

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