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On the surface, creating and publishing your own videos as a part of an integrated marketing communications program can be a particularly daunting task.
FORBES: How To Shoot Great Videos for Your Business
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Here was a man who built a sophisticated, multimillion-dollar, fully integrated grooming operation, outsourcing to child-care professionals the task of locating vulnerable children all the while playing the role of lovable goofball.
NEWYORKER: In Plain View
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To expand the discussion to integrated reporting when companies integrate their financial report with sustainability and CSR indicators is a formidable task.
FORBES: What's the Return on Investing in Sustainability?