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Many food and beverage companies have joined the Childhood Food and Beverage Advertising Initiative, which promises more responsible marketing practices.

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As Secretary General Kofi Annan noted on the occasion of UNITAID's launching, the French, Chilean, Norwegian, Brazilian and British governments have been responsible for this initiative.

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The roundtable also highlighted new tools and approaches such as the guidance on corporate ecosystem valuation from the World Business Council for Sustainable Development ( WBCSD), the biodiversity-responsible land management certification from the Green Development Initiative ( GDI), and the new guidance on ecosystems assessment from the International Petroleum Industry Environmental Conservation association ( IPIECA).

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According to the Northwest Marine Conservation Initiative, the nets are responsible for killing tens of thousands of marine life, mammals and birds every year.

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The Director-General took advantage of the discussion to provide certain details about her imminent visit to the United States and also to announce that the decision had just been taken in New York that UNESCO would be responsible for the secretariat of the Education First initiative, which both the President and the Chair welcomed.

UNESCO: Paris, 11.12.2012